Readdle is a pioneering force in the personal productivity space on Apple devices, having shaped the landscape since 2007. Our mission is to empower individuals and teams with innovative technology, enhancing their efficiency and creativity. We are dedicated to crafting exceptional mobile and desktop experiences for those who aspire to achieve more.
We’re looking for an Influencer Marketing Manager who will grow influencer partnerships and implement global influencer marketing campaigns. In this role, you will be responsible for developing a strategy and engaging with influencers to accelerate user acquisition through social media campaigns and other forms of collaboration.
What will you do:
- Explore and scale influencer partnerships. Manage influencer partnerships and find ways to improve them. Launch influencer partnerships in new markets. Onboard and motivate influencers to promote our brand and refer new users to our key markets.
- Influencer marketing communication. Make partnerships with influencers to increase the reach of local and global campaigns. A/B test emails and other communication to influencers. Collaborate with brand, legal, finance, and other teams for campaign approval and risk mitigation.
- Reporting and measurement. Measure influencer marketing campaign’s results. Track, monitor, and optimize performance against key KPIs. Analyze the ROI of campaigns and find new ways to amplify the brand’s key messages and reach a wider audience.
About you:
- 2+ years of marketing experience working with influencers or a related field.
- Influencer marketing SaaS tools and platforms knowledge.
- Knowledge of performance marketing space and direct response KPIs.
- Knowledge of performance marketing space and direct response KPIs.
- Affiliate marketing understanding.
- Track record of driving projects from conception through implementation.
- Balance of data-driven strategic thinking and creativity.
- Collaboration skills to manage and coordinate projects with a global, cross-functional team.
- Excellent written and verbal English communication skills.
- Experience with Paid Social advertising (Facebook, Instagram, etc) will be a plus.
What you will get at Readdle:
- Customer-centric culture. We put our customers first. It means that every employee can benefit from interacting with our customers directly. It enables us to create and deliver the best solutions for millions of our users.
- Professional growth. We are professionals at everything we do. It means we own our decisions, our work, and our results. We provide quality feedback to others and welcome feedback as an opportunity to learn and improve.
- A team of amazing people. The greatest power we have is the team. It means we care about each other, ensure transparency, and invest in everyone's success.
- Impact on our products. We aim to create valuable products. It means that we improve ourselves constantly by overcoming constraints, simplifying our processes, and improving our capacity.
- Innovative culture. We try to be innovative and creative in everything we do. It means that we expect, appreciate and value new ideas.